Opportunity:

Kids are spending lots of time passively playing on electronic devices. Coloring books that improve children’s imagination and skills are no longer appealing to the new generations.

There is a need to make those traditional forms of education more entertaining and stimulating to new generations.

Solution:

The augmented reality coloring application bridges the gap between art and technology, bringing the kids’ storytelling and coloring books to life.

The children get to unleash their inner artists by coloring characters on paper, then scan them with the mobile application to become animated, allowing the children to interact with their personally customized creations.

Furthermore, the application can be used for educational purposes where the animated characters can provide information about themselves.

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